UX RESEARCH

Stuff I do a lot of:

CONTENT DESIGN

PROTOTYPING


COPYWRITING

SELECTED WORK


1

BEAUTY RETAIL

myGlossier

UX RESEARCH · UX DESIGN · PROTOTYPING · FIGMA

This project began after I had been working at Glossier’s flagship store for roughly 2 months, and had seen the same problem occurring more times than I could count.

I decided to take advantage of the opportunity to develop a solution following a UX process, and the outcome was much happier customers.


8

people tested

100+

customer quotes

12

main insights

35

customer interviews

2

FINANCIAL TECHNOLOGY

Reviving  the

customer experience at  SBS

UX RESEARCH · UX DESIGN · PROTOTYPING · ADOBE PREMIERE PRO

I had never worked in a corporate banking and finance setting before, and whilst it wasn’t a sector I was used to this project shows how I adapted and took ownership of the customer experience to help transform it in 18 months.


3, 500

employees

+7 to +31.2‍ ‍

NPS increase in 1 year

8.1

average customer score

17

new CX focused topics to address

3

FOOD RETAIL

Aife bakery

UX RESEARCH · WEBSITE DESIGN · PROTOTYPING · CANVA PRO

i started selling baked goods from my home, but I needed a website. This case study shows the process of how I designed and built a website which meets the needs of those who will use it.


31

user interviews

COMING SOON

3

usability testing sessions

9/10

average customer score

82%

rise in sales